Visitor target groups of ISS GUT! 2023

Meet your target group!

  • The proportion of trade visitors to ISS GUT! was 93% in 2023. 57% of our visitors were top decision-makers. Almost 66% attended the ISS GUT! 2023 for the first time.
  • 65% of the trade visitors had a travel distance of up to 100 km. 39% came from further.
  • The ISS GUT! was convincing: 87% of visitors will come again in 2025 and 89% will recommend a visit to others.

Importance of the product areas for the visitors
ISS GUT! trade visitors are involved in the following segments
Visitors origin
Visitors professions
Visitor needs