Visitor Target Groups ISS GUT! 2019
Trade visitors at the ISS GUT! make up 86% of all visitors. More than half (50%) of the visitors are high-level decision-makers.
Revisiting the fair:
84% of the visitors will definitely visit the fair again.
Trade visitors attending ISS GUT! are involved in the following segments
Key product areas for visitors include
Regional origin of visitors
61% of the trade visitors have a journey of up to 100 km. 39% travel a further distance.